You've spent months designing a compensation program that's competitive, equitable and aligned with your organization's goals. But when employees ask why they're paid what they're paid, are they getting answers that actually make sense to them?

Compensation professionals know how their programs work. Communicating that value is a different challenge.

In this hands-on workshop, explore how techniques from marketing and customer experience can help you explain compensation more effectively. Start by looking at your programs through the questions employees are actually asking, then work through how to turn complicated pay information into messages that are clear, relevant and credible.

You'll develop a core message for a compensation program, consider how it needs to change for different audiences and identify ways to help managers communicate it with confidence. Bring a real compensation communication challenge from your organization and leave with the beginnings of a plan you can put to work.